吉米巴菲特历尽艰难赢得内华达州博彩经营许可证

  几十年来,吉米巴菲特一直用悠闲的音乐来回报他的听众。这位创作型歌手利用自己的名人效应在过去的十年里成功的经营了玛格丽塔连锁餐馆。现在,流行歌手将把他的标记印在美国的赌博之都。

  上周,巴菲特获得了一张由内华达博彩委员会批准的博彩经营许可证。委员会经过不懈努力、统一了内部的不同意见,确保巴菲特获得许可的资格。虽然巴菲特有小小不然的官司缠身,但这些并没有阻止65岁的他获得许可。

  去年年底,巴菲特在火烈鸟酒店的第一家赌场-玛格丽塔开张,之前巴菲特在这里经营了一家餐厅。博彩业将成为扩展他备受欢迎的玛格丽塔品牌的下一步。

  巴菲特的一生创作的音乐都是以海滩的声音为源泉,他在娱乐领域营造的独特氛围、海滩悠然迷的狂热崇拜只有“感恩而死乐队”和“费西合唱团”能与之媲美,键盘是他实现人生的地方,是玛格丽塔品牌的开始

  硬石摇滚是博彩业和娱乐业联姻的成功典范,在经典摇滚和摇滚纪念品上享有盛誉后,硬石在包括拉斯维加斯的赌场、好莱坞和坦帕继续拓展他们的品牌,巴菲特希望玛格丽塔可以效法硬石的发展模式。

  译文:

  Jimmy Buffett Survives Intense Vetting To Win Nevada Gaming License

  Jimmy Buffett has entertained customers for decades with his laid back style of music. The singer-songwriter has used his celebrity to launch a successful chain of Margaritaville restaurants over the past decade, and now the popular crooner is set to make his mark in the gaming capital of the US.

  This past week, Buffett was approved for a gaming license by the Nevada Gaming Commission. The commission, according to several insiders, spent a relentless amount of time ensuring that Buffett was qualified for the license. Buffett had been in several minor brushes with the law, but they did not prevent the 65 year old from gaining the license.

  Late last year, Buffett opened his first casino, Margaritaville, in the Flamingo. Buffett had been operating a restaurant in the facility before the casino, and the gaming establishment served as the next step towards expanding his popular Margaritaville brand.

  Buffett has spent his life creating music with a beach sound. The singer has crafted a niche in the entertainment field that has been rivaled only by the likes of the Grateful Dead and Phish, a cult-like following, only for laid back beach junkies. His persona is best seen in the keys, where the Margaritaville brand began.

  Gaming and entertainment have long been a marriage that has produced successful results. The Hard Rock brand built their reputation around classic Rock and Roll memorabilia, and then expanded the brand to include casinos in Las Vegas, Hollywood, and Tampa. Buffett is hoping that Margaritaville can follow in the footsteps of the Hard Rock gaming pattern.